AAF District 7 Represents at the National Conference
This year, the AAF’s National Conference was held June 5-8 in Hollywood, Florida. And clubs in District 7 (Alabama, Georgia, Tennesee, Mississippi and Lousiana) presence was felt!
Here’s a little preview of how ingrained we are on the National level:
We’re so proud that AAF Montgomery is the American Advertising Federation’s Division 4 2018-19 National Club of the Year! AAF Montgomery was awarded the following:
Division 4 National Club of the Year
Division 4 President of the Year
1st in Communications
1st in Diversity & Multicultural Initiatives
2nd in Club Operations
2nd in Government Relations
2nd in Programs
3rd in Advertising Education
3rd in Membership Development
3rd in Public Service
· Steve Pacheco (AAF Memphis) and Dawn Reeves (AAF Birmingham) are leading AAF into the future in the national office—a real Dream Team!
· Michele Massey (AAF Tuscaloosa) is the Chair of the National American Advertising Awards Committee.
· A.J. Busé (AAF Nashville) is the Eastern Region Chair.
· District 7 Governor Sarah Jones (AAF Mobile Bay) and Governor-elect Leigh Farrior (AAF Montgomery) are serving at the national level on the AAF Council of Governors.
· Esteemed professor at the University of Memphis, Dr. Sandy Utt, was recognized with a special award honoring her many years of service to her students and the NSAC. Dr. Utt also serves on the AAF National Education Executive Committee.
· The NSAC team from the University of Alabama won the award for Best Plans Book.
· Two D7 clubs and their presidents received Mosaic Awards: AAF Baton Rouge and president Patrick Box and AAF Montgomery and president Kristina Turner.
· AAF Baton Rouge, AAF Birmingham, AAF Memphis, AAF Montgomery and AAF Tuscaloosa collectively won 22 awards in the Club Achievement competition.
· Gold and Silver American Advertising Awards were presented to many D7 professionals and students.
· And our current Governor Mary Lee was elected to the national Council of Governors Executive Committee.
This is a special time in the history of the American Advertising Federation, and District 7 has a major presence at the leadership table. We must remain focused, work hard, stay strong and be proud! And if you didn’t know, D7 rocks!
June 11, 2019
Happy Pride Month!
From AAF Montgomery President Kristina Turner:
Over my last 2 years as President, I have struggled with what should the local club speak out about in terms of politics and local political climate. I’ve had to check my self and make sure we weren’t projecting my own beliefs into the club and making sure that we align ourselves with what the National organization believes and states.
Recently at the AAF National Conference, I attended the Mosaic Awards, a yearly award show much like the American Advertising Awards that honors companies and industry leaders who have demonstrated their genuine commitment to diversity and inclusion through innovative advertising campaigns, engaging media content and leading organizational and individual initiatives. The recipients champion business practices and content creation that have played an integral role in elevating inclusion.
And at this awards show, AAF Montgomery was awarded 1st Place in Diversity.
What you may not know is that the AAF commits a substantial portion of its resources to the implementation of initiatives that promote and advance multiculturalism in the industry with educational programs such as AdCamp, Mosaic Career Fair and the Most Promising Multicultural Students Program.
So after coming from this award show and winning 1st place nationally in the diversity category, I realized that we need to make sure we are living up to that truth of inclusion. So AAF Montgomery will definitely be celebrating and uplifting the LGBTQ community for pride month in Montgomery. I understand it’s not an issue that everyone is willing to take up, but it is an issue that the organization supports as a whole.
So if you would like to show your support, we have pride buttons available!
Walker360 has great turnout at their Adobe Workshop
Congrats to Walker360 on such a great turnout for their first Adobe Workshop! We hope you all had a chance to stop by and check it out as well!
June 11, 2019
AAF National appoints new president & CEO
WASHINGTON DC, June 6, 2019— The American Advertising Federation (AAF) Board of Directors announced it has appointed marketing veteran Steve Pacheco as the organization’s new president & CEO, effective immediately. The Board ratified the appointment today at the AAF’s annual national conference, ADMERICA.
The AAF began its search for a new president & CEO last year, following former President & CEO James Edmund Datri’s decision to step down in October after completing 10 years of service to the organization. Strategic advisory firm MediaLink, an Ascential company, was engaged to lead the search, working closely with the AAF’s search committee of board members and executives.
Pacheco will be tasked with designing a future-forward organization consistent with the rapid, seismic change impacting the advertising landscape. His role will span evolution and development of the AAF’s programs, services and membership; volunteer engagement; and serving as the voice of the advertising industry through advocacy and lobbying on key issues from free commercial speech to the advancement of diversity and inclusion.
“Advertising is undergoing unprecedented change; consequently, a major goal of our search was finding a leader who could reimagine the traditional trade association model,” said Wavemaker US CEO and AAF Board Chair Amanda Richman. “Steve is a marketing innovator who embodies everything required to grow our organization. His commitment to diversity, creativity and trust will be essential in continuing our work as the unifying voice of advertising.”
Pacheco joins the AAF from Ducks Unlimited, where he was Chief Marketing Officer. He brings 30 years of industry experience to his role, more than 20 of which were spent at FedEx as managing director of advertising and sponsorship marketing. There, he produced a bevy of award-winning work, including more than a dozen Super Bowl commercials, as well as FedExCup, NFL and NASCAR advertising campaigns. Previously, he worked for International Paper as Director of Advertising and Marketing Communications, where he directed the company’s 1996 Summer Olympics sponsorship. He was also a partner in a Memphis-based advertising and design agency, Humphreys Ink. Pacheco is the first AAF president & CEO to have held an active leadership role at every level of the organization, beginning in 1984 at the collegiate level, then president of the Memphis Advertising Federation in 1991 and rising to chairman of the AAF National Board of Directors in 2011. In 2013, he received the AAF Barton A. Cummings Gold Medal Award and was also named The ADVERTISING Club of New York’s “Advertising Person of the Year.”
“I have been deeply connected to the AAF and its mission throughout my career in advertising—it has been my North Star,” said Pacheco. “It’s incredibly fulfilling to take on a role that’s so integral in setting a high standard for the values of advertising, connecting the talent that drives it, and progressing the issues that will evolve the industry for the better. I’m honored to assume the responsibility. I will continue to be passionate about advertising and the AAF in this new role.”
May 02, 2019
Student member, Amber Dickinson wins big at District ADDYS!
Congratulations to student member, Amber Dickinson, for winning Silver and Judges Choice at the District ADDYS!
May 02, 2019
SPLC wins 2 Gold District ADDYS!
Congrats to the design team at Southern Poverty Law Center for winning 2 Gold District ADDYS! Keep up the good work!
May 02, 2019
Student AAF member, Magen Lofgren wins AUM Outstanding Student of the Year
May 02, 2019
Walker360 is hosting an Adobe Workshop
Walker360 is hosting an Adobe workshop at Common Bond Brewers! The event will be a session-based workshop covering Adobe programs including Photoshop, InDesign, and Illustrator. We will begin at 9am and commence around 4pm, with an hour and a half break for lunch. Lunch from Bibb St. plus 2 beer pints and optional brewery tours are all included for each attendee! Click here to learn more and purchase a ticket.
April 11, 2019
Flips & Food Trucks
Join AAF Members The Waters on Sunday, April 28th from 12-4PM at The Waters’ Town Square for furniture flips, food trucks and lots of FUN – all benefiting Montgomery Habitat For Humanity!
They are holding their own version of a “Flea Market Flip”! Local designers and DIYers alike will grab supplies from the Montgomery Habitat ReStore and ‘flip’ them into one of a kind pieces available during the day-of silent auction.
While you’re browsing the silent auction, grab lunch or a snack from one of the local food trucks, or snag a front row seat at The Square and enjoy the live music!
If you are interested in participating in the furniture flipping event please contact Montgomery Habitat for Humanity Executive Director Nick Mielke at firstname.lastname@example.org for more information.
April 11, 2019
STAMP visits the #AboutFace exhibit at the Montgomery Museum of Fine Arts
Recently, STAMP employees to a field trip to check out the #AboutFace exhibit at the Montgomery Museum of Fine Arts. This exhibit features ceramic sculptures that “explore the lineage and influence between the revolutionary first generation of artists working in the figural genre and contemporary artists.” If you haven’t seen it already you should definitely check it out!
April 11, 2019
SPLC Design team takes on the AIGA Design Conference 2019!
The design team at SPLC traveled this past week to the 2019 AIGA Design Conference in Pasadena, California. They learned great tips on in-house design culture, designing for inclusion, designing for the digital space and much more! Hope you had a great time and learned a lot!
April 11, 2019
Communicorp receives an award with the highest honor!
Congratulations are in order for Communicorp who just received the Best of the Best Workplace in the Americas award from Printing Industries of America! This award is given to companies that have a commitment to quality and excellence. Companies have to have great communication, culture, employee resources and benefits in order to win this award. Keep up the good work Communicorp!
April 11, 2019
Alabama Graphics Celebrates 65 Years!
Congratulations to Alabama Graphics who just celebrated 65 years! We hope you are around for another 65!
March 12, 2019
AAF Members attend the 2019 Advertising Day on the Hill in DC
AAF Government Relations Chair Alex Trott and AAF member and soon to be AAF District 7 Governor Leigh Farrior, attended this year’s Advertising Day on the Hill in Washington, DC last week.
This exciting event was designed to dramatically demonstrate to lawmakers the power and passion of the advertising industry’s grassroots network – the members of the American Advertising Federation’s local clubs and federations from across the country.
They heard from many speakers, including the Federal Trade Commission Advertising Division, met with Senator Richard Shelby and Doug Jones’ office’s, and were able to sit down with Representative Mike Rogers to talk about the importance of Advertising to the Alabama economy.
“Did you know that every $1 spent on advertising in Alabama results in $22 in economic impact? Advertising jobs account for over 10% of all jobs in Alabama. It’s important that our voices are heard, and AAF is the Unifying Voice For Advertising. I was honored to represent Alabama and AAF in Washington D.C. We were able to remind our representatives why advertising should not be taxed and help push for a national standard on consumer privacy online. I look forward to doing the same with our Alabama Advertising Day on the Hill campaign,” says Leigh Farrior.
When asked about his experience attending the event, Alex Trott said “Advertising Day on the Hill could not have been more eye-opening for me. I feel so fortunate to have been given the opportunity to experience one of the most fundamental (perhaps the fundamental) mission of AAF—fighting for the future of our industry and being the spokesperson for the crucial work that our members are doing all across the country. Spending time meeting so many AAF members from countless different states (from Louisiana to California, from New York to Hawaii) and hearing their stories reminded me how our organization truly is the unifying voice of advertising, and one that is not afraid to speak firmly to power when it threatens our work or our ability to do the tremendous good that we do. It was an experience I will never forget, and I’m so incredibly grateful to have been given the chance to do it.”
Thank you to these members for lobbying on our behalf to protect the advertising industry not only in Alabama, but nationwide!
March 12, 2019
Tickets on Sale for Art-tivism
Tickets are on sale for a new art show called “Art-tivism” on April 13, 2019 at Kress on Dexter.
AAF member, Traci Howell who is the owner of S.H.E. Agency and curator for Artists on Tap, has started a new project called art-tivism. This project is geared towards artists who create art that force the hard and uncomfortable conversations to happen or that reflect the darker truths of today’s society. It is all about combining art with social responsibility.
Inner Spark Creative celebrates 5th year anniversary!
AAF Corporate members Inner Spark Creative is celebrating their 5th anniversary! They kicked off celebrations with delicious cake! Congrats to Inner Spark Creative on 5 years!!
March 12, 2019
Copperwing celebrates 20th anniversary!
AAF member Copperwing is celebrating their 20th anniversary! They kicked off celebrations with a Ribbon Cutting hosted by our friend Patsy Guy and the Montgomery Area Chamber of Commerce. Congrats to Copperwing on 20 years!!
March 12, 2019
STAMP participates in their 16th consecutive Createathon!
At the end of February, AAF member STAMP participated in their 16th consecutive year! An intense 24-hour creative blitz, CreateAthon® is an annual pro-bono marketing initiative that select agencies around the country participate in to contribute their talents and skills to worthy non-profit organizations.
In the spirit of continuing to work with destination marketing organizations on their tourism and travel related initiatives, Stamp has elected to donate their 2019 CreateAthon® time and services that include strategic marketing action planning, brand development, and social media and planning to non-profit attractions that contribute to the tourism and travel industry in their respective communities.
The 2019 CreateAthon® event was held at Stamp’s Montgomery office on February 21-22. According to Managing Partner David Allred, “We anticipate providing a minimum of $50,000 of pro-bono agency services during the CreateAthon® event.”
March 12, 2019
Sunny Paulk is the featured artist for this month’s 21 Dreams Artist Tour
AAF member Sunny Paulk is the featured artist for this month’s Artist Tour hosted by 21 Dreams! Her art series I AM STILL is on display in the 21 Dreams Art Gallery on 540 Clay St.The final stop of Sunny’s #ArtistTour will be her Artist Demonstration. During this event, Sunny will illustrate and discuss her process in creating her latest exhibit pieces.
This event will take place in our 540 Clay St. Art Gallery. Food & refreshments will be available next door at the Goat Haus Biergarten.
After the tour has concluded the pieces will still be able to view until April 27th at the 540 Clay St. Art Gallery.
March 12, 2019
ADMERICA, AAF’s national conference, is where the advertising industry comes together for inspiration, innovation, and celebration.
This year, we take a deep dive into “AI: Advertising Intelligence,” where we will discuss everything from Virtual Reality to Conscious Capitalism. You will discover how thought leaders are using technology and purpose to develop new levels of customer experience and engagement, and how businesses—large and small—can utilize these tools within their diverse markets.
There will be many opportunities to embrace Advertising Intelligence throughout the conference: AAF University will equip members with strategies designed to increase their club’s effectiveness; the Mosaic Awards will recognize companies and individuals who have improved the industry by making diversity and inclusion a priority in their work; the National Student Advertising Competition will be a chance to see the future of advertising in action as students present marketing plans for Wienerschnitzel; at Salute to AAF Achievers we’ll honor the accomplishments of our national network of clubs and the members who have committed to serving our industry; and we will celebrate the creative spirit of excellence at one of the industry’s largest creative competitions, the American Advertising Awards.
Join us in Mobile, Alabama as over 125 advertising and marketing leaders and students from five states (AL, GA, LA, MS, TN) join us for keynote speakers and workshops. Plus, more than 100 advertising students from across the region will be here to compete in the National Student Advertising Competition.
Other highlights of this annual convention include the AAF District 7 American Advertising Awards presentation as well as the Governor’s Gala, an evening dedicated to honoring our members and local clubs and their outstanding achievements. It’s an elegant celebration with great food, great music and lots of fun!
Angela Stiff Receives AAF Montgomery’s 2019 Silver Medal
FOR IMMEDIATE RELEASE
Angela Stiff Receives AAF Montgomery’s 2019 Silver Medal
MONTGOMERY, AL — February 15, 2019 — AAF Montgomery has named Angela Stiff the 2019 recipient of its highest achievement, the Silver Medal Award. The award will be presented before a gathering of her peers, friends, and family at the American Advertising Awards gala on February 22 at the Capital City Club in Montgomery, AL.
The Silver Medal Award Program was established in 1959 by the American Advertising Federation (AAF) to recognize men and women who have made outstanding contributions to advertising and who have been active in furthering the industry’s standards, creative excellence and responsibility in areas of social concern. Annually, AAF member clubs bestow this honor upon outstanding members of the local advertising community.
The Silver Medal is the highest award that can be given by AAF Montgomery. Silver Medal recipients are selected by a panel of judges from each local club.
Within 10 years of founding Copperwing in 1999, Angela Stiff succeeded in growing the company into one of Alabama’s leading communications firms. From the beginning, she understood the power of design systems and the difference they can make for a company. She founded the firm with brand management as its cornerstone, recognizing its critical role in creating breakthrough communications with long-term relevance. Over the course of her career, Angela Stiff has achieved countless accolades, but she’s most proud of how she has helped clients and individuals achieve their own goals.
ABOUT ANGELA STIFF
As Copperwing celebrates 20 years, Angela continues to lead with the same out-front thinking as she sets the vision for the firm. As Copperwing’s creative director who oversees general operations, she has successfully led branding initiatives for clients with regional and national reach. Her creative work has been recognized with numerous industry awards.
Dedicated to providing today’s students and tomorrow’s professionals opportunities in visual arts education, Angela has served as a member to Troy University College of Communication and Fine Arts Advisory Council, and currently serves as member and secretary to the Auburn University Department of Industrial and Graphic Design Advisory Council.
Angela regularly donates support and services to Agape of Central Alabama and organizations and events promoting arts education. She also serves as board member to DesignAlabama, which advocates for the collaboration of the design arts and their importance in creating and enhancing place in our state.
Angela will be awarded at this year’s American Advertising Awards Gala on February 22, 2019 so be sure to so that you may congratulate her on her success!
ABOUT AAF MONTGOMERY
The American Advertising Federation of Montgomery is a 501(c)(6) organization and is the local affiliate of the largest advertising trade organization in the country with 40,000 professional members in 200 clubs. AAF Montgomery serves as an advocate to better the business community as a whole, creating an environment that is thriving and fair. We connect you to the entire advertising community and provide you with great opportunities for networking, education, public service, and both local and national opportunities. Our goal is to educate our members on the latest trends in advertising, marketing, and public relations with our variety of annual programs.
February 01, 2019
AAF Montgomery sponsoring the Synergy Marketing Conference
AAF Montgomery will be a bronze sponsor of Troy University’s upcoming Synergy Marketing Conference with AAF member, David Allred, as the keynote speaker.
The one-day conference will take place on February 7, 2019 on the Troy University Montgomery Campus, located in downtown Montgomery, and will provide professionals an opportunity to hear from field experts who will be addressing an array of critical and relevant topics.
It will be a great event for Marketing and PR Professionals, Company Leaders and Managers, Content Managers and Creator and anyone who spends 25% or more of their time in the areas of Marketing, Public Relations, social media, community relations, HR, video production, corporate communications, word-of-mouth marketing, publicity, brand marketing, or media relations.
AAF member Sunny Paulk featured in “Fe(male)” exhibition
AAF member Sunny Paulk will be one of the artist featured in the “Fe(male)” exhibition being held at Kress on Dexter. The event opens on Feb. 9th at 7pm.
“Fe(male)” strives to form a visual language presenting the spirits of women. This exhibition explores the imagery of identity and the politics of memory by creating a language that demolishes shame and presents women as pillars of strength. Merging autobiographical stories, social history, daily life, childhood memories, spiritual endeavors, and dreams as aspirations illustrate the world, and the female experience through the eyes of these selected artists.
February 01, 2019
AAF Member Traci Howell Recognized by Halcyon Elementary
AAF member, Traci Howell, was recently recognized by Halcyon Elementary School as their Hero in Education last week! Traci Howell is the owner of S.H.E Agency, creator of Artist on Tap, and creator of new project Art-tivism. Great work Traci!
January 11, 2019
Spectrum Reach #1 in Region
Congratulations to our corporate AAF Montgomery members Spectrum Reach on their 2019 Annual Agreement success!
Sales Manager, Brian McDowall announced that the Montgomery, AL team is #1 in the region and #9 in the nation.
Congrats on your success team!
January 11, 2019
art-tivism: New Project by AAF Member Traci Howell
January 01, 2019
Advertising Day on the Hill March 6-7, 2019
On March 6-7, 2019, Government Relations Chair Alex Trott will be representing Alabama at this year’s AAF’s Advocay & Action: Advertising Day on the Hill. This exciting event is designed to dramatically demonstrate to lawmakers the power and passion of the advertising industry’s grassroots network – the members of the American Advertising Federation’s local clubs and federations from across the country.
With a new administration, many changes come to Capitol Hill and in the White House. One thing that will not change is the importance of the advertising industry making our voice heard. We still must explain to policymakers the value of advertising to consumers and the economy, and the harm that would come from harmful taxes or restrictions.
They will be meeting with Alabama’s Senators and Representatives in Washington, D.C. and want to take with them your concerns — the members of AAF in Alabama. Just fill out a postcard with your concerns, whether it’s advertising related or not, and they will deliver them while meeting at the U.S. Capital. Click here to print your own postcard or download, fill out and email to email@example.com.
Click here to view AAF’s position on particular legislative issues.
November 01, 2018
Walker360 Hosts a Notebook Workshop for the National Day of Print
Walker360 hosted a notebook workshop to celebrate the National Day of Print. As a part of the workshop, they allowed their customers to make their own personal notebooks, ate some really great food and voted on some awesome pumpkins.
November 01, 2018
Inner Spark Creative Participates in the Auburn PRSSA / PRCA Panel
November 01, 2018
SPLC Takes Home 12 GD USA Awards
The Southern Poverty Law Center was recently awarded 12 GD USA awards. Graphic Design USA covers news, people, project, trends, technology, products and services related to graphic design. They have several national design competitions that culminate in Annuals showcasing the best in Graphic Design, Inhouse Design, Web Design, Package Design, Healthcare Design, and Digital Design. Some of the projects that the SPLC was acknowledged for included Teaching Tolerance #58, the voter registration box, Mix It Up 2018 posters, and their Rock Against Racism poster. Congrats to the design team over at the Southern Poverty Law Center for their great work!
November 01, 2018
6th Annual Artist on Tap Draws in Biggest Crowd Yet
In 2011, Artists on Tap (AOT) was created by seven individuals who noticed a disconnect between the artist subculture and young professionals and decided to bridge the gap by focusing on promoting art and culture in the community. The original mission was to give artists throughout the River Region a means to share their original creativity and provide them with the opportunity to showcase their skills and talents, while giving young professionals a venue to connect and have access to the works of up and coming artists in the community. As of today, AOT has slightly changed its mission. The mission is no longer just about connecting the young professionals to these up and coming artists but exposing the WHOLE community to these talented artists.
After a successful event in 2016, it was obvious that AOT needed to take a break in 2017 to allow more planning time. One challenge was finding a bigger venue space to host the event since the number of artists participating has grown and along with those attending the event. In early 2018, I was presented with an opportunity to host the 6thAnnual Artists on Tap event at Montgomery Museum of Fine Arts (MMFA) in the new outdoor exhibit area called Sculpture Garden. The Sculpture Garden is like taking a stroll in the park and enjoying art as it is transformed by season, time of day, and even weather. The view of the sculptures are completely breathtaking during the day and night. This was made possible thanks to the partnership between S.H.E. Agency (pronounced as “she” agency) and MMFA’s Junior Executive Board along with 21 Dreams Arts & Culture to highlight AOT during the 3rd Annual Flight of Arts. October is recognized as National Arts and Humanities Month (NAHM). NAHM is an initiative that focuses on engaging creatives and arts advocates in various cities across the country fostering partnerships among communities. Between S.H.E Agency, MMFA, 21 Dreams and Alabama Shakespeare Festival, it made sense to collaborate together for a five-day event that would feature several exhibitions for digital, visual, performing, literary and culinary arts.
On Thursday, October 18th, AOT highlighted the visual artists by featuring 24 artists. These artists’ artwork included painting, drawing, graphics, mixed media, photography, three dimensional (ceramics, pottery, woodwork), and contemporary/traditional cultural items such as textiles. In addition to this, the event included live art demonstration, mini art theme fashion show, and live music from DJ Meek. The event ended with recording breaking attendance of about 200 people from the community to support this event. You can learn more about this year’s artists and their visual artwork at . So if you didn’t make it to this year’s event, there is always next year!
In the meanwhile, I highly encourage you to… Support the Art. Invest in the Art. Create Art Opportunities. For many of our artists, it is not only a passion but also a means to earn a living. So, I am always looking for ways to help our local artists get the exposure they deserve and give them the extra push. It is a great feeling to see murals like the Nat King Cole mural located on Maxwell Boulevard that was painted by Sunny Paulk (AAF member) and Corey Spearman being showcased in Montgomery. Corey participated in AOT in 2016 and did a live art demo of painting an Owl. Even organization like Montgomery Clean City Commission has worked with AOT artist, Kevin King, to create 10 murals as part of the school clean up initiative in June 2018. Kevin has been a part of AOT since its inception. In this commUNITY, we are working together but I know we can do so much more and I will always continue to look for pARTners to work with to put on more art events to give encouragement, opportunity and support to our local artists.
This blog post was written by:
Traci A. Howell
Organizer of Artists on Tap, Owner of S.H.E. Agency, AAF Member
The comments focus on advances in five areas of the FTC’s interest including in advances in self-regulation through the AAF supported Digital Advertising Alliance. The five primary points of the comments are:
Consumer protection on the Internet has grown stronger, fostering innovation, economic growth, and consumer trust
The use of big data in a responsible and privacy-conscious manner drives increased competition
The Commission’s authority is an important piece to the privacy and data security framework, but it must be used in a responsible and principled way
Predictive analytics and algorithmic tools drive innovation and connect consumers to the products and services they desire in a responsible manner
Federal and state laws regarding the Internet should be consistent to allow the Internet to continue to function in a cross-border manner, free from arbitrary roadblocks.
DTC Price Disclosure Amendment Withdrawn During the recent Senate consideration of the Labor-Health and Human Services Appropriations bill Senators Richard Durbin, D-Illinois and Chuck Grassley, R-Iowa announced their intention to introduce an amendment directing the Secretary of Health and Human Services to require that advertisements for prescription drugs and biological products include a disclosure of pricing information for these products. The Advertising Coalition, of which AAF is a founding member, submitted a letter and issue briefexplaining our opposition to the proposal, including constitutional concerns and the difficulty of giving accurate price information given the complexity of insurance and government programs. The Senators ultimately did not introduce the amendment, however there have been indications that the Trump administration may try to advance a similar plan.
Senate Committee Conducts Privacy Hearing On September 26, the Senate Committee on Commerce, Science and Transportation held a hearing on “Examining Safeguards for Consumer Privacy.” Witnesses included a representative of AAF corporate member Google. The hearing touched on a wide range of issues, perhaps the most important the acknowledgement that there is a broad industry consensus supporting the adoption of a single federal standard for data-driven advertising and privacy standards. Generally speaking the industry representatives supported giving consumers transparency, control, portability and security over data practices. While the specific details of how these goals are achieved, AAF is also supportive of a single effective federal standard for how consumer data is used in data-driven advertising. As reported in a previous issue of Government Report California has passed a Consumer Privacy Law. AAF is concerned that if multiple and inconsistent state laws are enacted it will be difficult if not impossible for companies to comply with each law and lead to limitations on innovation and services which would harm consumers as well as the companies.
DAA Releases Guidelines for “Political Ad” Icon The AAF supported Digital Advertising Alliance has released the creative implementation guidelines for use of the “Political Ad” icon, the latest advance in digital advertising self-regulation. The icon should link to disclosures that include name and contact information for the advertiser, as well as other information mandated by applicable law. In an August 23 meeting, the Maryland State Board of election voted to allow covered political entities to use a Political Ad-type icon in small ads that links to disclosures mandated by Maryland.
AAF Opposes Census Citizenship Question The AAF has joined the other major advertising industry trade associations on a letter opposing the inclusion on the 2020 Census of the question that asks, “Is this person a citizen of the United States?” AAF believes such a question would depress responses among non-citizens and their families, even if family members are citizens. This would lead to flawed census results raising significant issues for marketing. Inaccurate data would result in a misallocation of resources negatively impacting both marketers and the undercounted communities they seek to serve.
Advertising Day on the Hill Date Set The next Advertising Day on the Hill will be in Washington, DC on March 6 and 7, 2019. Mark your calendars and plan to attend this important event. Attendees will be briefed by experts on the important issues facing the advertising industry and visit with their Senators, Representative and staff to explain the value of advertising to the economy and the implications, positive or negative, of proposed laws on the advertising industry. For sponsorship opportunities contact AAF’s Executive Vice President of Government Affairs, Clark Rector at firstname.lastname@example.org.
Artists on Tap gives artists throughout the River Region a means to share their original creativity and provide them with the opportunity to showcase their skills and talents, while giving young professionals a venue to connect and have access to the works of up and coming artists in the community.
October 11, 2018
Walker 360 1st Annual Day of Print
Join Members Walker 360 for their 1st Annual Day of Print!
Celebrate by joining in on their Notebook Workshop! They invite you to drop by and create your own notebook from 6 limited edition covers. Take your notebook through the print process, from start to finishing (sorry, bad pun).
At our annual AAF Montgomery Kickoff Party at Common Bond Brewers, Hillary Andrews went home with a Google Home mini!
Congrats to Hillary and be on the lookout for more great giveaways!
October 05, 2018
Jenny and Brian complete the 9/11 stair climb
AAF members Jenny and Brian completed the 9/11 stair climb, hosted by the Pike Road Fire Department, at the RSA tower . During this event, participants climb 22 flights of stairs 5 times in a row as a way to honor the lives lost during the tragic September 11, 2001 event and appreciate the hard work that firefighters endure everyday. This year marked the 7th year of the event with all the proceeds going towards the National Fallen Firefighters Foundation.
October 05, 2018
AAF Member completes mural for That’s My Child
September 05, 2018
Meet the 2018-19 AAF Montgomery Board!
On August 16 at the Lunch and Learn, James Belton, former District 7 Governor, installed the new AAF Montgomery 2018-19 Board!
After a successful planning meeting, the board is excited to kick the year off next week at our Kickoff Party at Common Bond Brewers. Come to meet them and learn about ways you can join their committees this year.
Pictured left to right — James Belton (former D7 Governor), Kristina Turner (President), Brittany Roberson (VP American Advertising Awards and President-Elect), Alex Trot (VP of Education), Jenny Brown (Membership Chair), Cierra Brinson (Communications Co-Chair), Chris Hardy (Diversity Chair), Maghen Barranco (Public Service Chair). Not pictured — Joyce Vaughn (Communications co-Chair)
September 05, 2018
AAF Montgomery is on Slack!
AAF Montgomery has a new way for you to plug into the club via Slack!
Slack is becoming the workplace app of choice for many office workers keen to keep on top of daily tasks with colleagues. The cloud-based collaboration tool is effectively a messaging service for the professional environment and helps to manage work flows.
On slack, you’ll have direct access to the board, club and other River Region professional creatives in the community.
If you’re wondering how slack works, take a tour here.
Bell Media Named an INC 5000 Company for a 4th time
Bell Media, a digital marketing agency, has been named to Inc. Magazine’s 2018 list of America’s fastest-growing private companies, marking it the fourth time the Company has been recognized for this achievement. The Inc. 5000 list is an exclusive ranking of the nation’s fastest-growing private companies and represents the most comprehensive look at America’s entrepreneurs, one of the most important segments of the economy.Bell Media is the only digital marketing agency in the state of Alabama to make the Inc. 5000 list.
“Being a part of the Inc. 5000 list for the fourth time is a testament to the quality of work and effort put in by our team”, said Scott Bell, CEO of Bell Media. “I’m proud of our company and its accomplishments and hope to continue making the list for years to come.”
Former D7 Governor to Join AAF National Team as Vice President of Club Services
WASHINGTON DC, August 27, 2018—AAF President & CEO James Edmund Datri announced today: “Dawn Reeves has joined the American Advertising Federation’s national staff as our organization’s Vice President of Club Services Membership & Programs. Dawn’s involvement with the AAF professional club network began nearly two decades ago when she served in multiple leadership roles with AAF Birmingham, later as District 7 Governor, and currently as the Immediate Past Chair of the Council of Governors. She is also credited with being among the Council of Governors officers who created AAF University. Dawn is a proven and exceptional leader, respected throughout our club network, and I am so happy she is joining our national staff Team in this very important post.”In addition to her work with the Federation, Dawn offers 25 years of corporate experience and insight, most notably as the owner of Well S@id and as Senior Vice President of Advertising with RealtySouth, a Berkshire Hathaway company.
In her role at AAF’s national office, Dawn will be responsible for ensuring that AAF professional club members receive value for their membership and are engaged with the organization’s many programs such as the American Advertising Awards, Club Achievement Awards and ADMERICA. She will also focus on identifying opportunities for professional club members to further engage with students through the AAF’s college chapters and its National Student Advertising Competition and its corporate members through programs such as the Day on the Hill, Advertising Hall of Fame and Advertising Hall of Achievement.
Dawn Reeves said: “The best thing about our life’s journey is the twists and turns in the road we don’t anticipate. It is my absolute joy to have the opportunity to further serve an organization that has long been a part of my life. I am thrilled to pair my internal and external experience to heighten opportunities for our members and leaders as we further define our path forward.”
Dawn’s journey with the AAF’s national team begins on October 1, 2018.
April 11, 2018
Job Alert // Graphic Designer - Black Diamond
We’re looking for a creative, organized, outgoing and dedicated Graphic Designer to join our team. Black Diamond serves over 200 schools and businesses in building and maintaining their websites and apps. If you are looking for career in a fun, fast-paced environment and have a passion for web design and new media, this is the job for you. We have an immediate opening.
Essential function includes designing from scratch website designs based on client’s requirements.
Interview clients and help them determine how they want their website to look.
Experience in print and identity design is desirable.
Some light copywriting and proofreading.
Position is an 8-5, M-F position.
Proficient with Industry Standard Software: Really must know how to use the latest Adobe CC Photoshop and Illustrator. Working knowledge of Adobe CC InDesign and Acrobat are a plus, as well as iMovie, Microsoft Office, and GSuites.
A People Person: You find it easy to make connections with others, as you will be working with our team as well as our clients to create designs.
An Active Listener: We don’t want our clients to have to repeat themselves. And active listening may lead to new creative ideas.
Familiar with HTML, CSS, and Responsive Design: The web world is going responsive, so you have to design with that in mind.
Creative, Organized, and Analytical: Both right and left brain!
Flexible: You will need to be able to prioritize and be flexible in a fast-paced and ever-changing environment.
Basically Knowledgeable of Sports: We deal with a lot of athletic sites, so you need to know how many innings are in baseball and how many players on a football field.
These qualities won’t hurt either:
Knowledge of internet and social media related tools and platforms.
Active learner, always wanting to better yourself and the company.
Open communicator, speaking respectfully and mindfully.
Submit your résumé online via the Upload Résumé page above. If you have an online portfolio, please supply its link in your résumé. If not online, please attach to your résumé some high-quality images of your top ten favorite projects. Provide a written rationale for each work.
Platinum Club sponsors Bell Media recently announced that they have acquired Carted, an online shopping and digital marketing provider for grocers.
Carted offers tools designed specifically for the independent grocer, and features three layers of marketing products that will allow grocers to quickly utilize features previously only appreciated by larger chains. Carted, at its very basic level offers a digital brochure website replete with such features as digital weekly ads, integrations with the Reach Offers coupon platform and allows for the displaying of recipes and enables customers to build online shopping lists. In a deeper offering, Carted also offers an online grocery shopping website solution, where customers can shop and pay online. In addition, Carted offers to all its customers the ability to perform a variety of digital marketing tactics including social media, email marketing, and advanced geo-fence targeting.
Scott Bell, CEO of Bell Media, states, “We’re very pleased about completing this acquisition and look forward to growing the vertical . After taking a close look at Carted and all it has to offer, we became certain that their solution filled a gap desperately needed for independent grocers to be more competitive in the marketplace. We are looking forward to serving the grocery industry with such a robust offering that helps them keep up with customer demands in a quickly evolving market space.”
Kevin McLendon, Co-Founder of Carted, states, “We found a real fit with Bell Media during our discussions about Carted. They understand the vision and we feel they’ll be able to take what we’ve built and expand it far beyond the 60+ independent grocery stores we already serve.”
April 11, 2018
SPLC nominated for a Webby Award
AAF Corporate members The Southern Poverty Law Center have been nominated for a Webby Award for the redesign of the Teaching Tolerance website!
The Webby Awards is the leading international award honoring excellence on the Internet. They present two honors in every category — The Webby Award and The Webby People’s Voice Award. Members of the International Academy of Digital Arts and Sciences (IADAS) select the nominees for both awards in each category, as well as, the winners of the Webby Awards. In the spirit of the open Web, the Webby People’s Voice is awarded by the voting public. Each year, the Webby People’s Voice Awards garners millions of votes from all over the world.
To show your support, vote for the Teaching Tolerance website, click here.
March 05, 2018
Rotary Club Mural
AAF member and artist, Sunny Paulk, painted the new Rotary mural at the dog park downtown! This is a great addition to downtown Montgomery in addition to the other murals Sunny has worked on: The Selma-to-Montgomery mural and the Nat King Cole mural.
AAF Montgomery will be participating in this year’s Walk of Life 5K Walk/Run! If you’d like to participate with us, register to join our team AAF Rack Pack!
The Walk of Life is a 5K Walk/Run and 10K Run to raise money for those who cannot afford the lifesaving mammograms and breast cancer screenings they desperately need. The Walk of Life will take place April 21, 2018, at 8:30 a.m. Every year, this landmark walk through downtown Montgomery delivers a rallying moment for thousands of participants from all fitness levels united by a common desire to do prevent breast cancer. Whether you’re considering your first Walk or are a seasoned veteran, we want you with us at The Walk of Life.
Registration open for AAF District 7’s Spring Convention
APRIL 12-15, 2018, AAF Jackson will host the District 7 Spring Convention. Advertising and marketing professionals and students from Mississippi, Tennessee, Alabama, Georgia and Louisiana will be in town for professional development, networking, creative competition and gala events.
Professionals Thursday, April 12, 2018 2-6 pm Registration 3 pm AAF District 7 Executive Committee Meeting
Dinner on your own
Friday, April 13, 2018 8 am-4 pm Registration 8:30-10:30 am Breakfast – Keynote Speaker: Trey Herron/Goal Smashing 10:30-11:30 am Development Session – Presenter: Kristen Ley, Thimblepress/How to Be a Creative Thinker 11:30 am-1:30 pm Lunch – Keynote Speaker: Sarah Thomas, first female referee in NFL 2-3 pm Professional Development Session – Presenter: Gay Saxon/Leadership Development 3-4 pm Professional Development Session – Presenter: Tonya Ware/How to Step Out of Your Comfort Zone and Achieve Success 5 pm Newcomers reception 5 pm NSAC Advisor Meeting 6-10 pm AAF District 7 American Advertising Awards – Students invited to attend; Student ticket $25 10 pm-midnight Hospitality Suite
Saturday, April 14, 2018 8 am-noon Registration 8:30-10 am Keynote Speaker: Mandi Stanley/ Establishing Your Professional Presence 10-10:30 am Regional Director meeting 10:30-11:30 am Development Session – Presenter: Mandi Stanley – Presentation Skills: Easy Ideas for Establishing Relationships, Respectability and Results 11:30 am-1:30 pm Lunch – Keynote Speaker: Memphis Jones/Moment-Manufacturer, Culture-interpreter, Dot-Connector and Song & Dance Man 1:45-2:45 pm Council of Presidents Meeting and Presidents’ Reception 2:45-4 pm AAF District 7 Board Meeting 1:45-3:15 pm Development Session – Painting Your Own Work of Art (Please reserve your spot in class when you register to attend the conference) 5-6 pm NSAC Winner announcement; winning team presentation; Hileman Award; Best Presenter Award; Presentation of Jan Gardner and Mosaic Scholarships 6 pm Transportation leaves for Governor’s Gala 6-10:30 pm Governor’s Gala at Old Capitol Inn 10:30 pm – midnight Hospitality Suite
NSAC/Students Friday, April 13, 2018 8 am-4 pm Registration 6-10 pm AAF District 7 American Advertising Awards – Students invited to attend; Student ticket $25
Saturday, April 14, 2018 7 am-5:30 pm NSAC Judges have access to conference room 6-9 am Student Breakfast 7:30 am NSAC Competition begins 11:30 am-12:30 pm Lunches for students, advisors and judges 12:30-4:30 pm NSAC Competition continues 5-6 pm NSAC Winner announcement; winning team presentation; Hileman Award; Best Presenter; Jan Gardner Scholarship; Mosaic Scholarship
One of our members from Baptist Health, Elizabeth Williams, was featured on the Meet Montgomery Podcast!
Elizabeth was born and raised in Montgomery, Alabama. She earned her Bachelor of Arts degree in Communication and Information Sciences from the University of Alabama in Tuscaloosa, AL. She has a total of 14 years of experience in communications, marketing and public relations. As a young professional, she is a member of Emerge Montgomery, Torchbearers Class III and serves on the Girls on the Run Executive Board. She also has an active role on several planning committees for numerous programs and events. Elizabeth devotes time outside of work to numerous nonprofit organizations including Boy Scouts of America (Exploring), March of Dimes, American Cancer Society, Muscular Dystrophy Association, Arthritis Foundation, American Heart Association and Alabama Kidney Foundation. Elizabeth is a member of True Divine Baptist Church where she serves with the greeting ministry, girls ministry and health ministry. She is currently the Community Events Manager for Baptist Health where she has worked since July 2006.
Interesting fact: When Elizabeth was 16 yrs. old, she was involved in a car accident in which her neck was broken and she was submerged under water in the car for 5-10 minutes. She was unconscious for 7 days. Fully recovered with no paralysis, Elizabeth knows that God saved her life in order for her to live out her life with purpose focusing on serving others each day of her life.
Our student chapter, AUM AdFed, is hosting their 3rd annual haunted basement fundraiser on October 26th from 6:30pm-9:30pm. After previous year’s success they are bringing it back scarier than ever! The cost is $3 per soul on the campus of AUM in Goodwyn Hall. The money goes towards AUM AdFed’s general club fund. This is open to the public, so please support our local college chapter!
October 03, 2017
Bell Bash Montgomery | Free Digital Marketing Event
Join Bell Media on October 17th, 5:30pm-7:00pm, for a night of FREE Networking and Digital Marketing Education. Montgomery Area Marketers and Business owners will gather at Tipping Point to learn about digital marketing trends to stay ahead of the rapidly-evolving digital marketing space. Click here for more information.
October 03, 2017
Business After Hours at The Waters
Spend an evening with our Member of the Year Sponsor, The Waters!
The Waters / New Waters Realty is sponsoring this month’s Montgomery Chamber Business After Hours. This popular after-work networking event is the perfect place to exchange business cards and meet potential customers. Plus, who wouldn’t want to spend an evening enjoying sunset at The Waters!
Senior Congressional and Administration officials have released their Unified Framework for Fixing our Broken Tax Code. The so-called “Big 6” (Treasury Secretary Steven Mnuchin, National Economic Council Director Gary Cohn, House Speaker Paul Ryan, House Ways and Means Chairman Kevin Brady, Senate Majority Leader Mitch McConnell and Senate Finance Chairman Orrin Hatch) have been negotiating the details of the plan for weeks.
The plan would reduce the corporate tax rate to 20%. Many of the specific details are yet to be determined, but in order of offset the loss of revenue because of the significant rate reduction for businesses, “numerous special exclusions and deductions will be repealed or restricted.”
The plan as released is silent as to exactly which exclusions and deductions will be targeted. However, Treasury Department officials and senior legislative aides to members of the tax writing committees from both side of the aisle have confirmed to AAF and other advertising industry representatives that advertising is still very much being considered as a deduction that may be reduced or eliminated.
The last comprehensive tax reform proposals released in 2014 by then Ways and Means Chairman Dave Camp, R-Mich. and Finance Committee Chairman Max Baucus, D-Mont. would have paid for lowering rates by, in part, limiting the current year federal tax deduction for advertising to 50% and amortizing the rest over ten (House) or five (Senate) years.
AAF continues to meet with Administration and Congressional officials and aides to explain to them that advertising is a key driver of the economy and that increasing the tax burden on advertising would be counterproductive to their goals of growth and spurring economic activity which they are counting on to increase tax revenues.
AAF has also sent an alert to members urging them to contact their Senators and Representatives and urge them to oppose any effort to tax advertising.
FDA To Look at DTC Warnings
The U.S. Food and Drug Administration may consider shortening the list of warnings and contraindications found in direct-to-consumer advertising of pharmaceuticals. According to FDA Commissioner Dr. Scott Gottlieb, the “FDA’s own research on broadcast TV drug advertisements suggests that a more targeted method for delivering risk information may lead to better retention of those risks.” The FDA has released a Request for Information and Comments so that the public and interested parties may submit their views. The comment period closes November 20, 2017.
Laura Ulrich Brett has been named Director of the NAD and Dona J. Fraser has been named Director of the CARU. Policies and procedures for NAD and CARU are set by the ASRC. The ASRC self-regulatory system is administered by the CBBB.
AAF is a proud supporter of the advertising industry self-regulatory program, which has often been recognized as one of the premiere industry self-regulatory programs. Self-regulation increased confidence in advertising and is good for the industry and consumers.
September 08, 2017
Bell Media Achieves Google Premier Partner Status
Great news for one of our Club Sponsors and members Bell Media! Congratulations!
Bell Media has been named an official Google Premier Partner. Google’s Premier Partner status is the highest level of Google’s Partner program that an agency can achieve and is designated for only a small percentage of the top performing Google Partners. Bell Media is one of four locally-owned digital marketing agencies in Alabama to earn this achievement.
“Securing a Premier Partner badge isn’t an easy designation to accomplish in only a couple years” said Scott Bell, company CEO. “It’s a true testament to the hard work and determination of the team. I’m proud of each and every one of us.”
In order to qualify as a Premier Partner, an agency must continuously meet Google’s three requirements: certification, ad spend and performance. Bell Media currently has 26 Google Certified employees that hold over 66 certifications in areas such as search advertising, mobile advertising, display advertising, video advertising, mobile sites, analytics and shopping.
The United States Congress and the White House are expected to release a federal tax reform proposal in the next few weeks. Members of the House and Senate tax-writing committees are currently working to determine how to pay for the bill.
Advertising is at great risk.
In a meeting this week with representatives of the ad industry a senior tax advisor to a member of the Senate leadership told us that advertising “is on the chopping block for sure” and may be close to a “done deal.” The House version of the last comprehensive tax reform proposal in 2014 would have created at $169 billion tax on advertising over 10 years. It looks as if Congress and the Trump Administration may be going down that road again.
It is vital that members contact their Senators and Representative and urge them to oppose any effort to place a tax on advertising by reducing the amount of advertising a business may claim as a normal and necessary business expense.
You can find contact information for your Senators here and Representatives here.
According to studies designed by a Nobel winning economist a tax on advertising must be opposed because:
· Advertising is the engine of the U.S. economy and generates $5.8 trillion in economic activity
· Advertising supports 20 million American jobs
· Every $1 million spent on advertising supports 67 jobs across American industries
· Every advertising job supports 34 jobs across other industries.
September 07, 2017
AAF President Emeritus Howard Bell
It is with tremendous sadness that I inform you of the passing of Howard Bell, who served as President of the American Advertising Federation for 24 years. In passing he follows his beloved wife Chan, known affectionately to many AAFers as “Ma Bell”, to whom Howard was married for 61 glorious years. That they are both now no longer with us marks the end of an era for our organization and for our industry.Howard was selected and served as the founding President of the modern AAF that resulted from the 1967 merger of the Advertising Federation of America, the predecessor organization of the AAF, which traces its roots back to 1905, and the Advertising Association of the West.
During his visionary 24-year tenure, Howard established and built many of the signature national programs that make up the AAF today, including the American Advertising Awards and the National Student Advertising Competition. He is also widely viewed as the father of advertising self-regulation, for his central role in the creation of the Advertising Self-Regulatory Council (then called the National Advertising Review Council), which today operates independently out of its offices in New York City, and is seen around the World as a model of successful industry self-regulation.
Howard was also responsible for moving the AAF’s Headquarters from New York City to Washington, D.C., which helped establish our organization as the “Unifying Voice for Advertising” in matters before our government.
Upon his retirement as President of the AAF in 1991, then AAF Chairman David Bell said of Howard: “There are few people who have had as large an impact on our industry as Howard Bell.”
President George H.W. Bush said in 1991: “...the Federation under Howard’s leadership acted upon the axiom that prosperity without purpose means nothing. And for that, I thank him and commend him.”
These words ring as true today of the legacy Howard Bell leaves as a leader and as a person as they did in 1991.
Advertising Age named Howard one of the 100 most influential advertising leaders of the twentieth century.
And in 1996, he was inducted into the Advertising Hall of Fame.
Let me say personally that Howard was a mentor, a dear friend, and, to the end, a valued advisor I trusted and admired both for his incredible talent and vision, and for his humanity, which shined through so brightly to all who met him.
On behalf of the entire American Advertising Federation, and indeed our industry and nation, I express our deepest condolences to his family and loved ones on this enormous loss, and our gratitude for their sharing Howard with us.
James Edmund Datri
President & CEO
American Advertising Federation
June 28, 2017
RSVP July/August Magazine Release Party
Join AAF members RSVP Montgomery as they celebrate the release the July/August issue of RSVP Magazine at Dreamland’s new location! June 29th from 5:30-7:30pm. Light bites, live music and a cash bar.
June 28, 2017
Jessica Powell on RSVP Montgomery’s The List
Congratulations to our member Jessica Powell for making RSVP Montgomery’s The List for the May/June issue. The List, compiled of young professionals and business leaders who bring culture and energy to our area, is published in every issue of RSVP Montgomery. Jessica is the Marketing Director for New Waters Realty. You can read more here.
June 28, 2017
2016-2017 Member of the Year
At our last Lunch and Learn of the year, we awarded Jim Bradley of Alabama Graphics as our 2016-2017 Member of the Year! Members gain points by simply participating in the club. That includes coming to events, joining committees, following us on social media, etc. In return, Jim will receive a free Premium Membership for the next club year. It pays to be an active member! Big thanks to our MOTY sponsor RSVP Montgomery for making this happen.
June 28, 2017
Alabama Graphics Pagewide Open House
May 03, 2017
Congrats to G Momma’s Cookies
Congratulations to our Speaker Gift Sponsor G Momma’s Cookies for their win in the Alabama Launchpad Competition.
They took home $107,000 for their business plan marketing southern-style cookies baked with real ingredients.
Alabama Launchpad is a program of the Economic Development Partnership of Alabama which funds and mentors aspiring entrepreneurs in hopes of fostering job creation. Launchpad has invested more than $2.9 million in 61 companies over the past 10 years.
Those startups have gone on to create 502 jobs and secure $50 million in additional funding.
April 06, 2017
RSVP Montgomery Bridal Issue Release Party
Member of the Year Sponsor RSVP Montgomery is having their Bridal Issue Release Party wedding reception style! The event is April 13, 2017 at the Lido Pool at Hampstead at 5:30 p.m. Appetizers, drinks, photo booth and music by Top Tier Entertainment. Rain date: Friday, 4/14/17 @ 5:30pm.
Congratulations to our Government Relations/Public Service Chair!
On Saturday, April 1st, our Government Relations/Public Service Chair Cara got married!
Congratulations to Cara! She was a beautiful bride.
April 06, 2017
June 7-10, 2017 // New Orleans // Early Bird registration ends April 15, 2017
Have you made your reservations for ADMERICA? All members of AAF District 7 and Leadership receive a 10% Discount. District 7, AAF Montgomery’s club district, is hosting this year’s AAF National Conference ADMERICA!
Nearly 800 of the AAF’s grassroots members representing all aspects of the industry—agencies, media companies, clients and suppliers—gather together every year for ADMERICA, AAF’s national conference.
Chaired by Kim Kelleher of WIRED Media Group, ADMERICA will explore the innovations made in the fields of advertising, marketing and communications through the use of social media, creative, digital, new business and mobile advertising. Maximize your networking opportunities at the Chairman’s Reception, hosted by David Messinger of CAA. Celebrate diversity and inclusion at the Mosaic Awards and creative excellence at the American Advertising Awards. Honor our outstanding Ad Club members and voluntees at the Salute to Achievers luncheon, and see our industry’s future compete in the National Student Advertising Competition sponsored by Tai Pei Frozen Foods.
It’s rare the National conference is so close to us! If you’re interested, let us know and we could potentially save cost on travel arrangements with others. To receive your discount please type in ADMD717 when you register. Better hurry as this offer will expire on 4/15/17.
On March 30, 2017, President Michelle Leland and Diversity Chair Kristina Turner will be representing Alabama at this year’s AAF’s Advocay & Action: Advertising Day on the Hill. This exciting event is designed to dramatically demonstrate to lawmakers the power and passion of the advertising industry’s grassroots network – the members of the American Advertising Federation’s local clubs and federations from across the country.
With a new administration, many changes are coming to Capitol Hill and in the White House. One thing that will not change is the importance of the advertising industry making our voice heard. We still must explain to policymakers the value of advertising to consumers and the economy, and the harm that would come from harmful taxes or restrictions.
They will be meeting with Alabama’s Senators and Representatives in Washington, D.C. and want to take with them your concerns — the members of AAF in Alabama. Just fill out a postcard with your concerns, whether it’s advertising related or not, and they will deliver them while meeting at the U.S. Capital. Click here to print your own postcard or download, fill out and email to email@example.com or firstname.lastname@example.org.
Click here to view AAF’s position on particular legislative issues.
February 28, 2017
The State of Content Marketing
2016 has drawn to a close, and with it comes speculation on what will be the “next big thing” in Content Marketing in 2017. Here’s the list Alabama Media Group compiled of what their content marketing team sees as big trends that will become really big in 2017. Click here to learn more.
February 28, 2017
Max Capital City Classic
The Montgomery Biscuits, along with the City of Montgomery, the University of Alabama and Auburn University, have announced that the two schools will host the ninth annual MAX Capital City Classic on Tuesday, March 28, 2017 at 6:30 p.m. at Riverwalk Stadium. Gates will open at 5:30 p.m. Click here to learn more and for tickets.
February 28, 2017
Nat King Cole Mural
The Nat King Cole mural, located at 435 Maxwell Blvd. and overlooking downtown, is the second public art project commissioned by the Public Art Commission. The first, the Montgomery Street mural which depicts the Selma to Montgomery march, was also painted by Paulk and Spearman.
The mural is the brainchild of Atlanta-based artist Jerry Gentemann who is currently painting panels that will fill in the rest of the wall. Gentemann, who lived in Montgomery for 10 years between the 60s and 70s before attending school at Auburn University, saw that the commission was accepting proposals for a historical mural and saw an opportunity to pay respect to a fellow Montgomerian.
With all the craziness that has happened in the SEO community this last year, what trends should SEO professionals pay attention to in 2017? Platinum Club Sponsor, Bell Media started by looking at Google’s 2016 timeline to help us hypothesize where Google and Bing may be going this next year. To learn more, click here.
February 28, 2017
The AL.com Alabama Young Professionals Summit is the annual platform to connect, learn and share. Join us for Alabama’s largest gathering of the next generartion of leaders. This Summit is for the cream of the crop – individuals under 40 years of age who serve as top entrepreneurs, attorneys, creatives, makers and more. The event will wrap with a happy hour mixer, including food, drinks, shopping and music.
Several of our AAF Montgomery members are involved with IgniteMGM, a community pitch competition that brings together Montgomery’s creative community and awards grants to entrepreneurs and thinkers who want to contribute to Montgomery.
IgniteMGM will grant $12,000. There will be three categories with $2,000 going to a Digital/Social concept, $5,000 to a Food Truck concept and $5,000 to a Community Impact - Art concept.
Judges include Joe Birdwell of Foomatic Makers Space, Kim Traff of RSVP Montgomery, L. Simone Byrd of Alabama State University and Bell Media is the tittle sponsor.
January 23, 2017
Digital Marketing Trends — January 2017 Edition
January 23, 2017
Southern Bridal Faire
January 29th, 2017 | 1:00 - 5:00 p.m. // The Renaissance Ballroom, 201 Tallapoosa Street
RSVP Magazine, our Member of the Year sponsor, is sponsoring the Southern Bridal Faire. The Fair is a great tool for all blushing brides-to-be! Find photographers, caterers, DJs, wedding planners, venues, florists and much more. Of course, the day wouldn’t be complete without a fashion show featuring the most stunning gowns of 2016. Admission is $10.
November 29, 2016
American Advertising Awards Call for Entries
Each year, we host an annual competition and awards gala called the American Advertising Awards(formerly known as the ADDYs). The mission of the American Advertising Awards competition is to recognize and reward the creative spirit of excellence in the art of advertising. The Awards is the advertising industry’s largest and most representative competition, attracting over 40,000 entries every year at the local AAF club competitions.
ENTRY DEADLINES Early Bird: January 4, 2017
Regular: January 11, 2017
Late: January 18, 2017
AAF Montgomery individual members receive 1 free entry for the local AAAwards (early bird single entry, value of $60). Corporate members receive a maximum of 3 free entries.
Tuesday, January 10th at 5:30 PM // Capital City Club, 201 Monroe Street Members $5, Non-members $10 // Cash Bar
What better way to start 2017 than with a new and current headshot? For professionals and students alike, a current and professionally taken headshot can be key to making a great first online impression. Not only should your online presence be up-to-date with work experience, but your headshot should also be current. While you are updating your LinkedIn, be sure to upload a new photo. Join us on Tuesday, January 10, to get a new headshot. We are partnering with local photographers to offer this at a low cost to those who attend.
December 15th, 2016 at 6:30 PM // Harriott II Riverboat
Member of the Year sponsor RSVP Montgomery is hosting Montgomery’s first Casino Royale Cruise aboard the Harriott II for. Your cruise ticket will include $1,000.00 worth of play money to be used in real casino style gaming: Black Jack, Texas Hold ‘Em, Craps and Roulette. At the end of the night you can trade in your chips for a chance to win some awesome prizes. This cruise is two hours long with a post 30 minute dockside, Live DJ Entertainment, Appetizers and a Full Cash Bar. Must be 21 and over. Don’t Miss the Boat!
Club sponsor, Bell Media, debuted a new audio series called 10 Minute Digital. The series revolves around all-things digital marketing. Marketing experts from the Bell Media team, as well as a few special guests, will chat about today’s most innovative marketing tactics that marketers and business owners can use to promote their brand, drive leads and build followers.
For the first episode, Scott Bell, CEO of Bell Media, discussed the growth of Bell Media’s online marketing department. Scott provides valuable insight into how Bell Media was able to rapidly scale its department by hiring key personnel, overcoming growing pains, improving customer retention and more.
The annual Makers Emporium Holiday Pop-Up Shop is back starting December 1, this year at 546 Clay St. in the Cottage Hill near downtown Montgomery. The shop features everything from handmade goods, to jewelry, to local art. The shop will be open noon to 7 p.m. on weekdays and 11 a.m. to 7 p.m. on weekends. Visit popupmgm.com for more information.
November 29, 2016
Max Paper Shred Drive
Free Residential Paper Shredding and Recycling Event Friday, December 2, 2016 at 7 a.m. – 1 p.m. Garrett Coliseum South Parking Lot // 1555 Federal Drive, Montgomery, AL
MAX joins with the Montgomery Clean City Commission, AARP Alabama, Walmart #4691 and Gilmore Services to offer free onsite shredding services to Montgomery-area residents on Friday, December 2.
Residents can bring up to five (5) bags of noncommercial documents for shredding onsite. The equipment can handle staples, paper clips and rubber bands so there is no need for presorting. All confidential records will be disposed of properly, and all shredded paper will be recycled.
Event participants are asked to bring a donation of nonperishable food for the Montgomery Area Food Bank.
MAX is a leading, locally owned financial institution in Alabama, with more than $1 billion in assets. Serving our communities for more than 60 years, MAX provides a full suite of consumer and business banking products, including checking, savings, loans, mortgage, insurance, wealth management, online and mobile banking. MAX has 17 branch locations across its Alabama footprint. Please visit us at www.myMAX.com
November 28, 2016
Job Alert // Marketing Coordinator
Do you enjoy…
…getting all nerdy about advertising techniques and tools?
…taking a plan and “making it happen?”
…coming up with new ways to communicate a message?
…juggling tons of projects for multiple clients in multiple industries?
We are hiring a talented, data-driven marketer to focus on the success and growth of our existing professional services customers. Your goal is to add more value to existing customers by executing strategies that include channels like content marketing, email, social, direct mail, and online advertising.
You will be our customers’ biggest advocate internally and keep the Cygnal team up-to-date on campaign progress. This position ensures the execution of a variety of deliverables and initiatives that power our clients’ – and our company’s – overall success.
Think you have what it takes to be Cygnal’s next Marketing Coordinator?
Execute the marketing strategy of our existing B2B-focused clients.
Ensure delivery of all assigned deliverables and projects.
Track, report, analyze, and escalate day-to-day execution of work.
Measure the success of client campaigns and optimize the approach based on the resulting data.
Continually improve the processes and costs of delivery.
Work with company leadership to refine and improve the marketing and sales process services we provide our clients.
Find new opportunities to applaud, support, and ultimately retain our customers.
Create and implement new projects and develop creative ideas that help improve customer success — from customer content and communication, to our approach, to marketing automation.
BA/BS in Marketing or Communications or equivalent working experience.
Ability to juggle multiple projects at once.
Strong self-management and self-direction behaviors.
Willingness to take direction and execute personal study of required skills.
Personality to handle a fast-paced environment where it’s always “all hands on deck.”
Background in working with people with various personalities and communication styles.
Past experience in communications, marketing, analytics, or related field.
Excellent writing and content creation chops (including blog posts, ebooks, and other customer-facing resources), with the ability to align that communication uniquely to each client’s tone.
Working proficiency of G Suite, Microsoft Office, and preferably Adobe Creative Suite.
One of our club member organizations and a student sponsor just took home a great award recently. Copperwing‘s founder, Angela Stiff, received the Distinguished Service Award from Auburn’s School of Industrial and Graphic Design at the Annual Award Banquet for the College of Architecture, Design and Construction. Congrats to Angela and to Coppering!
Join one of our member organizations MAX Credit Union at their Eastdale Branch to celebrate Halloween the fun and safe way! The MAX4Kids Foundation is hosting an amazing costume party, complete with a thrilling haunted house, trunk-or-treat goodies, and a huge cardboard tunnel maze that travels throughout the Eastdale Community Room. You have to see it to believe it! A donation of $10 per wristband to the event will benefit the MAX4Kids Foundation. For more information, click here.
October 25, 2016
Job Alert // Public Relations / Advertising Adjunct Instructor
The Department of Communications at Alabama State University seeks a part-time, adjunct instructor, with professional experience in advertising and/or public relations, to teach the CMM 420: PR Case Studies, upper-level undergraduate course for the Spring 2017 semester (January through May).
Major Duties and Responsibilities:
Teaching the undergraduate students (juniors and seniors) in the CMM 420: PR Case Studies class
Having input and helping to develop/manage the class syllabus and ensuring that it meets department standards
Planning and creating lectures, in-class discussion, online activities (if desired) and other assignments
Grading assigned class activities (i.e., papers, quizzes, exams) in a timely fashion and submitting grades by the established deadlines
Being willing to use a variety of communication channels (phone, text, video, email, etc.) to interact with students
An earned Master’s degree in Communication (or a closely-related discipline) is required
Excellent communication and organizational skills
Ability to work independently and with faculty colleagues when necessary
Willingness to learn and/or have experience in the use of instructional technologies to teach traditional, hybrid, and/or distance learning classes
Current professional experience in the advertising and/or public relations profession
Ability to integrate “real-world” experiences into course material
Previous teaching experience (but not necessarily formal teaching experience; example: facilitating workshops, team trainings, etc.)
For more Information or to apply:
Please send a cover letter and resume/CV to:
L. Simone Byrd, Ph.D. , Associate Professor of Public Relations at Lbyrd@alasu.edu
The Capital City Club, located in the RSA tower in downtown Montgomery, is having their 1st Annual Private Events Appreciation Luncheon. They will have hors d’oeuvres from their new fall menu, local businesses and associations will be set up to share their services, special offers on future events, and so much more. Go out and show your support and feel free to bring a friend!
Our student chapter, AUM AdFed, is hosting their 2nd annual haunted house fundraiser on October 27th from 7pm-12am. After last year’s success they are bringing it back scarier than ever! The cost is $3 per soul on the campus of AUM in Goodwyn Hall. The money goes towards AUM AdFed’s general club fund. This is open to the public, so please support our local college chapter!
Get pumped for the event with this spooky teaser that’s sure to have you on the edge of your seat!
September 23, 2016
Congrats to the SPLC Design Team
Southern Poverty Law Center, one of our corporate club members, has received accolades for its design work. This year, HOW’s In-House Design Awards recognized their online exclusive “Intersectionality 101” for Teaching Tolerance magazine No. 53. Winners will be published in the Winter issue of HOW Magazine, and will be featured in the online awards gallery. Congrats!
September 23, 2016
Spectrum Reach to honor River Region First Responders
For the second year, club members Spectrum Reach will honor all First Responders of the River Region at the Alabama National Fair on Sunday November 6, 2016. The first 500 First Responders will receive commemorative challenge coins, a gift bag filled with sponsor’s items and all First Responders will have the opportunity to register for door prizes that will be given away at 6pm that day. The Alabama Bar Association will be available to all First Responders for free legal services for the purpose of writing last will and testaments.
Will your business sponsor a gift bag item or door prize?
Please contact Lisa Silver at Spectrum Reach (334) 260-3690 or email@example.com to coordinate your sponsorship for this opportunity to thank those who serve the River Region every day of every year.
September 23, 2016
Bell Media named Inc Magazines 2016 Fastest Growing Private Companies
For the second time, club sponsor Bell Media has been named to Inc. Magazine’s 2016 list of America’s fastest-growing private companies, marking the second time the Company has been recognized for this achievement. The Inc. 5000 list is an exclusive ranking of the nation’s fastest-growing private companies and represents the most comprehensive look at America’s entrepreneurs, one of the most important segments of the economy. The Company previously earned the achievement in 2014.
“Being a part of the Inc. 5000 list for the second time is a testament to the quality of work and effort put in by our team”, said Scott Bell, CEO of Bell Media. “I’m proud of our company and its accomplishments and hope to make the list again next year!”
We’ll pick a random winner at the end of the day! *End of day Saturday at 4pm CST.
Per Instagram rules, we must mention this is in no way sponsored, administered, or associated with Instagram, Inc. By entering, entrants confirm they are 13+ years of age, release Instagram of responsibility, and agree to Instagram’s term of use.
August 23, 2016
AAF Montgomery on Alabama Live
Did you catch us earlier this month on WSFA’s Alabama Live with Tonya Terry? Check out the clip below!
August 23, 2016
2017 Mosaic Awards Call For Entries
The AAF is now accepting entries for the 2017 Mosaic Awards & Mosaic Media Image Awards! Submit your company’s creative work, media content, organizational initiatives or put the spotlight on an individual champion of diversity and inclusion.
The Mosaic Awards recognize companies and agencies whose commitment to diversity and inclusion is evident through their creative work and organization-wide initiatives. Each year, we receive submissions from agencies and companies across the country for the 10 Mosaic Award Categories. A panel of industry professionals then score entries based on criteria, including an Executive Summary, Situation Analysis, Strategy & Execution and Collateral.
Past recipients have embraced advanced marketing techniques and business practices and have developed diversity programs that not only help improve the bottom line, but also secure a relevant role in a continuously evolving corporate environment. Honorees have included Allstate Insurance, Burrell Communications Group, Deutsch, General Mills, Leo Burnett, MGM Resorts International, the National Basketball Association, TBWA and many more!
The Mosaic Awards are held annually in conjunction with ADMERICA, the AAF’s annual national conference.
Join the growing list of brands, agencies and companies who are celebrating our nation’s multicultural identity.
We are participating in this year’s 14th Annual NAMIWalk! Come join us on September 24 to raise awareness for and to support people with mental illness. You can either walk with us or donate to our team.
NAMI, the National Alliance on Mental Illness, is the nation’s largest grassroots mental health organization dedicated to building better lives for the millions of Americans affected by mental illness. Through public awareness events and activities, including Mental Illness Awareness Week (MIAW), NAMIWalks and other efforts, NAMI works to successfully combat stigma and encourage understanding. NAMI works with reporters on a daily basis to make sure our country understands how important mental health is.
What’s Good Gump is looking for two social media interns to manage their Twitter, Facebook, and Instagram. Preferably, one intern will be a graphic design major and, the other, a marketing major. The position is unpaid but would be amazing on your resume. The position will last a year (if possible).
What’s Good Gump is a platform through which good news and events happening in Montgomery are shared. You must love Montgomery, be interested in getting connected to the city and interacting with people (woohoo for networking), and be willing to work with everyone involved.
You will be responsible for curating the content for each platform, responding to all messages/comments, promoting local events, and other duties. You do not need to have professional social media, graphic design, or marketing experience though it is preferred.
You do not need to have professional social media, graphic design, or marketing experience though it is preferred.
If you are interested, please get in touch with Alysheia Gray at firstname.lastname@example.org. Send your resume, unofficial transcript, and three professional references (can be teachers, bosses, etc. Please no family members).
August 22, 2016
Job Alert // Office Assistant
Type: Part-Time (20 hours per week)
Location: Montgomery, Alabama
Bell Media is seeking an Office Assistant that will be responsible for answering phone calls, managing administrative functions for the Accounting and Executive team, handling all office related matters, etc. Applicant must be proficient with computer applications. Strong mathematical skills are required with the ability to do data entry and excel reporting.
Roles and Responsibilities:
Answer phones and provide information to callers
Take and distribute accurate messages
Coordinate messenger and courier service
Receive, sort and distribute incoming mail
Monitor incoming emails and answer or forward as required
Prepare outgoing mail for distribution
Fax, scan and copy documents
Maintain office filing and storage systems
Update and maintain databases such as mailing lists, contact lists and client information
Retrieve information when requested
Update and maintain internal staff contact lists
Co-ordinate and maintain staff administrative records such as staff parking, staff phones and company credit cards
Type documents, reports and correspondence
Organize travel arrangements for staff
Co-ordinate and organize appointments and meetings
Assist with event planning and implementation
Monitor and maintain office supplies
Ensure office equipment is properly maintained and serviced
Perform work related errands as requested such as going to the post office and bank
Perform light bookkeeping functions such as depositing checks and inputting payables
The Southern Poverty Law Center, a leading civil rights organization located in Montgomery, Alabama, seeks a Digital Media Associate for the Digital Department. The SPLC Digital Media Associate will help drive online engagement across digital platforms, with a focus on social media management. The ideal candidate should possess a strong grasp of SPLC work areas including LGBT rights, Economic Justice, Immigrant Justice, Hate & Extremism, and Mass Incarceration. The Digital Media Associate will report to the Director of Digital Media.
• Write, edit, and curate content for SPLC digital media platforms.
• Monitor news developments and data releases for opportunities to create compelling and original content.
• Work with attorneys, advocates, and researchers to develop social content in service of campaigns and publications.
• Build relationships with ally organizations and journalists.
• Measure and report the impact of the department to leadership and other stakeholders.
• CMS experience, Drupal.
• Familiarity with basic HTML, CSS, etc.
• Working knowledge of Google Analytics and other analytics platforms.
• Experience with Facebook advertising and Google AdWords a plus.
• Experience with Adobe Creative Suite.
• Video and audio editing skills a plus.
Education and Related Work Experience:
• 2-3 years of professional experience working in a digital/social media capacity.
• Experience working for a non profit, political campaign or social action campaign a plus.
• Excellent writing and proofreading skills.
• Ability to multi-task in fast-paced environment.
• Strong organizational skills, ability to independently manage priorities.
• Ability to work with staff across all organizational programs.
• Positive, energetic, personable, and respectful of others.
• Strong passion for social justice and fostering social change.
Government relations is always at the forefront of AAF. If any advertising-related legislative issues arise, we will be there to fight for our members and the industry as a whole. With this, it is important to be registered to vote to help us if the time comes. Because of this and the upcoming election, we are hosting a voter registration drive on September 27, National Voter Registration Day. Along with a drive, we will be showing Selma: The Bridge to the Ballot, to show the power of the vote and encourage everyone to cast their ballots this November.
Check back for more information!
August 22, 2016
AUM Social Marketing Conference
Join us for the Social Marketing Conference November 16 on the AUM Campus! AAF Montgomery is a proud to be a sponsor of the event.
Why you can’t miss this event:
Learn more about social marketing in one day than you have in the past month Networking:
Meet valuable contacts and network with leading industry professionals Experts:
Meet top tier social marketing service providers and keep up with social marketing trends Knowledge:
Learn what leading brands are doing with social marketing